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臥龍崗大學(xué)

臥龍崗大學(xué)-傳播與媒體學(xué)士(營銷傳播與廣告)

Bachelor of Communication and Media (Marketing Communication and Advertising)(本科)

院校名稱臥龍崗大學(xué)
院校排名168

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專業(yè)概況
所屬院系
中國學(xué)生入學(xué)要求
課程信息

專業(yè)概況

在這里學(xué)什么？

The fields of marketing, communications and advertising deliver coordinated messages about products and services through many channels such as television, radio, social media, and experiential activities. They impact on a range of audiences, helping people make informed choices and influencing how they think, feel and consume products.

What you will study

You will learn how methods of communication, along with the use of different technologies, are integrated with our professional, social and political lives. You will address relevant global, economic and political issues affecting the media and communication industries. You will be able to research, plan, execute and manage marketing campaigns. You will acquire skills in issue management, communications technology, product publicity, crisis communications and media relations. This will prepare you for a career in advertising, public relations and corporate branding.

Why choose this course

Studying Communication and Media at UOW will give you the skills to develop communication projects that will enhance your understanding of the media industries, while providing critical experience in preparation for future employment. Whatever your interest or passion, UOW will help you grow into a multi-skilled media-savvy professional.

Career opportunities

Global Communications

Digital Publishing

Media Strategy and Planning

Public Relations

Copywriter

Market Research

Event Coordinator

Publicity Officer

Tourism Officer

Print/Television/Radio/Photo/Online Journalist

Government

Editor

Feature Writer

Reporter

Researcher

Advertising

Social Media Manager

Media Management Advisor

Communication Specialist

Corporate Communications

Content Development

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？

Faculty of the Arts, Social Sciences and Humanities

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì)

Students who have completed the equivalent of Australian high school (Year 12). IELTS Academic Overall Score of 6.0, reading 6.0, writing 6.0, listening 6.0, speaking 6.0; TOEFL (Internet-based) score of 79, reading 18, writing 18, listening 18, speaking 18; PTE Academic overall score of 57 (Reading and Writing 57, Speaking and Listening 50).

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課程信息

學(xué)制：全日制(3 年)

學(xué)費(fèi)：A$28,176.00 (￥ 140,818) /年

開學(xué)時(shí)間：2022七月26日, 2022二月28日, 2022七月25日

申請(qǐng)截止日期：27-Jun-22

留學(xué)地點(diǎn)：University of WollongongNorthfields Avenue,UNIVERSITY OF WOLLONGONG,New South Wales,2522, WOLLONGONG, Australia

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