楷博高等教育學(xué)院

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楷博高等教育學(xué)院-傳播學(xué)學(xué)士(網(wǎng)絡(luò)傳播與戰(zhàn)略傳播雙學(xué)位)

Bachelor of Communication in Web Communication and Strategic Communication (Double Major)(本科)

專業(yè)概況

在這里學(xué)什么?

Murdoch University's degree program is approved by the Ministry of Education Singapore with a unique global educational experience. Students are able to transit smoothly to any of the Murdoch locations in Perth, Singapore, Dubai.

This programme is a compelling combination of web design, digital marketing and public relations. You will learn how to design and develop strategies for web communication campaigns using a range of digital media, including social media, websites, mobile technology, games, video and online news media. Studying Web Communication will allow you to effectively convey information and ideas using networks such as Facebook, Twitter and YouTube, and powerful search engines such as Google and Yahoo, to build well-designed and written websites and blogs to deliver strategic outcomes for organisations.

You will also develop a broad understanding of your field, and proficiency in producing written and oral arguments and creative artefacts in response to social, human and natural phenomena. This Major helps pave the way for further study in the fields of social research, the humanities and/or the creative arts.

Students have the option to enrol in either single or double majors.

Career Opportunities

  • E-commerce Specialist
  • Online PR & Marketing Consultant
  • Social Media Strategist
  • SEO Strategist
  • Web Producer
  • Web Studio Account Manager
  • Web Communications Specialist
  • Web-content Strategist

Students who successfully complete and pass the modules stipulated in the course structure will be awarded Bachelor of Business in Marketing and Web Communication (Double Major) from Murdoch University. The Degree is exactly the same as that awarded to on-campus graduates in Australia.

所屬院系

進入哪個院系學(xué)習(xí)?

Kaplan Higher Education Institute

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計

Students with Polytechnic Diplomas will gain entry to Year 2 of the programme, and they can complete the programme in 16 months instead of 28 months. The Bachelor of Arts in Tourism and Events and Human Resource Management (Double Major) accepts a wide range of qualifications with advanced standing: These include: Polytechnic Diploma; Advanced Diploma; Kaplan Diploma; Private Diploma will be assessed on a case-by-case basis ACCA. Applicants admitted to the programme may be required to undertake bridging units to fulfil the required prerequisite knowledge. The final decision rests with Murdoch University. Successful completion of a recognized approved Diploma qualification of higher, where the language of instruction was English. English Language Requirements: IELTS 6.0 – 6.5 (to be assessed by the university).

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學(xué)制:全日制(16 個月)全日制(16 個月)

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開學(xué)時間:2022五月, 2022九月, 2022一月

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留學(xué)地點:Kaplan Higher Education InstituteKaplan City Campus at Wilkie Edge,8 Wilkie Road, Level 2, Wilkie Edge,228095, Singapore

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