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精英大學

精英大學-傳播學(榮譽)學士

Bachelor of Communication (Hons)(本科)

院校名稱精英大學
院校排名N/A

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專業(yè)概況
所屬院系
中國學生入學要求
課程信息

專業(yè)概況

在這里學什么？

If you have an innate desire to pursue a career in film, television, print and/or digital communication, then this specialisation is the right option for you. The media studies programme takes an integrated approach and a broader look at media in all its forms, so that our graduates are prepared for both traditional and non-traditional media careers.

Our curriculum allows students to creatively express themselves via journalistic writing and editing for various media platforms, communicating ideas through short films, documentaries, photography and design, as well as media management and marketing.

Public relations practitioners work on developing beneficial relationships with clients, media, government, consumers and other stakeholders. This programme provides students with professional skills and knowledge, including skills in professional writing techniques, crisis and issues management, media and stakeholder relations, campaign planning, strategy and research, with an emphasis on problem-solving, creativity, and project and relationship management.

This programme takes you beyond the traditional advertising major, as the curriculum incorporates business, marketing and management perspectives into advertising. It includes promotions, brand management, product launches and merchandising, among others. Marketing communication specialists today are an integral part of any marketing team. They communicate information to current and prospective customers about products or services that are currently available in the market, as well as launching or rebranding brands the various media.

Media StudiesMarketing CommunicationPublic Relations

所屬院系

中國學生入學要求

為來自中國的學生設計

International students may have the other following English language requirements: 550 paper-based or 213 computer-based TOEFL.

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留學監(jiān)理網(wǎng)自2010年以來，服務了大量的學生，積累了大量的真實案例。輸入相應的自身情況如GPA、語言成績、學歷等，留學監(jiān)理網(wǎng)幫你進行1對1精準評估并提供案例參考。

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課程信息

學制：全日制(3 年)-在多地學習

學費：

開學時間：2022八月, 2022十月

申請截止日期：

留學地點：HELP UniversityELM Business School, No. 15, Jalan Sri Semantan 1,Off Jalan Semantan, Bukit Damansara,KUALA LUMPUR,Wilayah Persekutuan Kuala Lumpur,50490, Malaysia